The aesthetic and elective wellness industry is rapidly growing, creating significant opportunities and fierce competition. In this session, Growth99 will share actionable insights from its 2025 Benchmark Report to help your practice thrive. Key takeaways include understanding benchmarks like PAC, LTV and marketing investment ratios; overcoming resource constraints to optimize budgets and ROI; leveraging digital channels such as social media, SEO and email marketing; differentiating through strategic branding and service optimization; and embracing technology and automation for scalable growth.